Dixon started in the SEO Industry in around 1999 and helped to develop the worldclass link engine, Majestic.com between 2008 and 2018. He remains an ambassador for Majestic.
He is a veteren of the search industry, but remains at the forefront of innovation within the sector. He was the first person ever in the UK to earn a lifetime achievement award from his peers by the UK Search Awards and has helped Majestic to win two Queens awards.
He holds an MBA in Strategic Management and is a Fellow of the Royal Society of Arts.